SEO (Search engine optimization) Beginners Guide

Seo (Search engine optimization) is a technique that is for increasing your website visitors (sessions), Users engagement, Sales revenue, Proper navigation of a web page which is required for good user experience. For doing seo we just need to do step by step process.

Following are the process

1-      On page optimization

2-      Off Page optimization

On page optimization

In On page seo we need to do lot of work on the website, If we change something on the website then this technique is called as on page seo.

1-Keyword research  – We need to find the keywords according to our business, Let’s say we are in online T shirt business so we have to find keywords like

  • Online T shirt,
  • Latest T shirt
  • Men’s T shirt

 These keywords we can find with the help of tools, You can find lot of tools on the web, for example-, Google keyword planner, Uber suggest.

2-Content optimization – Prepare unique content according to our business requirement. Content must be unique and don’t do keyword stuffing in content.

3-Meta tags creation – Imp mainly because robots read the meta tags and final the web page intent according to the meta tags. This is the main part after content. According to meta tags we can improve our website serp (search engine result page) presence.

4-Site map creation ( Bunch of web pages of a single website) – Sitemap suggest to the crawler that these are the URLs of the website. With the help of sitemap search engine easily get your website all URLs and index them. This technique increased your daily crawl status. If your website is crawling easily then you will get good ranking for the web pages.

5-url list.txt creation  ( Bunch of web pages of a single website) This technique is used for Yahoo,

6-Google Bing webmaster creation – Webmaster tool implementation is the very useful task, With the help of webmaster we can find the site health. Webmaster tool gives us the data related to site indexed pages, Website search quires sesrch ranking, Total number of impressions count for more detail read the article on Google webmaster tool overview .

How to use Google webmaster tool for SEO

7-Analytics code creation  (Analysis of website performance ) – Create and update the Google analytics code for finding insight data for the website. With the help of Google analytics you can find out the most popular pages and other insight data that can be very beneficial for your business. Like your website bounce rate, Avg time on page, Avg page load time. For more detail about these read following article.

Website content analysis

Improve tracking conversion using Google analytics

Google analytics basics metrics analysis

8-Website Navigation optimization – If our website navigation is good then it means our website user experience is good, This technique is reducing bounce rate.

9-Image optimization  Robots doesn’t read the image format because of them we have to do image optimization, In image optimization we have ad alt tag to every image. This helps us to improve our article webpage ranking and also improve our image search result.

10-robots.txt optimization  (For Indexing of a web page)

11-Heading tags optimization  (Heading tags are used for imp keyword)

12-Anchor text optimization  (Internal linking of the website in proper)

13-W3c Validation

14-Check cross-browser compatibility

15-Canonical issue optimization

Off Page Optimization

Off page seo is the technique by which we can build links for our website and get listed on directories and other business listing website.

Guest post is the major task in off page SEO, Guest posting is the technique by which we can build links to our website.

Read the following article for more detail about off page.

1-      Website link building

2-      Editorial link building

3-      Social media optimization  (Facebook page, Twitter followers, LinkedIn, Pinterest, Stumble upon)



22 thoughts on “SEO (Search engine optimization) Beginners Guide

  • March 11, 2014 at 5:58 pm

    Hey there, You may have performed a great job. I am going to definitely delicious them and for the portion would suggest for you to my local freinds. I think are going to benefited from this web site.

  • March 21, 2014 at 8:58 am

    Excellent do the job! This is the type of information and facts which are allowed to be embraced across the web. Humiliation on Google for the moment not necessarily location this placed second! Can occur above as well as seek advice from my website. Thanks =)

  • April 15, 2014 at 4:22 pm

    Hello there my family representative! I wish to declare that this particular blog post is awesome, nice authored and will include nearly all considerable infos. I would like to look far more content similar to this .

  • April 18, 2014 at 3:53 pm

    Many thanks for any excellent publish. The spot else may anyone wardrobe types of details in such the best approach connected with crafting? I’ve a display subsequent week, that i’m on the hunt for similarly info.

  • April 19, 2014 at 6:53 am

    Hi, You must have done a fantastic job. I will undoubtedly stumbleupon the item and this look at highly recommend in order to my pals. I am just positive they’ll be took advantage of this site.

  • April 29, 2014 at 10:41 am

    Nice article very interesting..!

  • May 11, 2014 at 9:03 am

    Mƴ brothwr suggested I might like this Ƅlog. He was totally right.
    This post actually made my day. Yоu can not imagine simply how much time I had spent for this info!

  • May 24, 2014 at 8:39 am

    This is really fascinating, You’re an overly professional blogger.

    I’ve joined your feed and stay up for looking for more of your wonderful post.
    Also, I’ve shared your site in my social networks

  • June 21, 2014 at 10:28 am

    Hello there! I could have sworn I’ve been to this blog before
    but after checking through some of the post I realized it’s new to me.
    Anyways, I’m definitely happy I found it and I’ll be book-marking and checking back often!

  • June 28, 2014 at 1:58 pm

    Its like you learn my mind! You seem to understand a lot approximately this, like you wrote the e-book in it or
    something. I think that you simply could do with a few % to force the message house a bit, however
    instead of that, that is great blog. A great read.

    I’ll certainly be back.

  • July 11, 2014 at 4:44 am

    I absolutely love your website.. Excellent colors &
    theme. Did you develop this website yourself? Please reply back as
    I’m attempting to create my own personal website and would like
    to know where you got this from or exactly what the theme is named.

  • July 26, 2014 at 1:19 am

    You share a good video of Matt Cutts and in this video he emphasis to use a name not keywords in the name column. Now I also use names rather than keywords

  • August 7, 2014 at 11:39 am

    bookmarked!!, I love your site!

Comments are closed.