A writer’s desire is for his content to be read widely. So if a piece of content goes viral, it’s considered as a kind of proof for success.
Normally, we just write something without understanding what it is the audience wants to read. When we fail to understand that, we also fail at producing a content that can be called great, let alone viral.
So what is it exactly that makes content viral? Let’s explore.
Memes have taken the social media world by storm. A meme is technically “an idea, behaviour, or style that spreads from person to person within a culture”. Social media has enhanced its meaning to be more humorous in a way that generated laughter by posting an image with funny albeit relatable content.
Everyone loves to read humour in a piece of content. Meme is exciting to share, easy to relate to and most of all adaptable.
The only downside of memes is that over-posting of memes can cause a negative brand image to your audience. So, be cautious on your use of memes and don’t overuse them.
The word “infograph” is actually a summation of the two words “information” and “graphics”. So basically, infographics can mean any sort of data shared in a visual format.
It is commonly known that people just can’t get enough of infographics. Your content starts to look a lot more appealing if it is posted in a graphically appealing way. Infographics are seen, shared and liked more than just a standard piece of content.
Infographics are perfect for communicating with the audience about just any kind of idea. Studies have shown that the reception of infographics is three times more than a normal piece of content. Infographics are getting so popular now that even educators are using it in their classrooms. For instance, infographics can be used to offer students essay writing help, etc.
Posting a video is good for communicating your message across to your audience. Your script should be powerful, as the dialogue delivery as well as the dialogue itself is the core of a video. The words you say matter as well as the message you’re putting across.
A video should not be long – roughly two to three minutes in length. Longer videos risk dragging and boring the audience. A concise video with a powerful script is the best in capturing an audience and holding their attention.
Depending on your position and the topic you choose, you’ll receive a large audience when giving a personal opinion every once in a while.
The tone of these kinds of blogs is different from the technical ones offering tips. It is stronger and more dramatic.
As the topics of these kinds of posts are mostly sensitive and popular, it’s wise to remain civil. There are many people who’ll feel their need to express their own opinions. So it’s better to remain clear.
It’s also wise not to post such kinds of blogs daily or constantly. They’ll lose their feel for it and your position might be compromised.
5. How-to Guides
The How-to guides are probably the most popular guides when it comes to blogs. It can also come in the forms of tips. Once again, depending on your position, people would be interested in hearing your opinions and remedies about certain situations.
For example the topic of your blog can be, “How to boost traffic to your blog?” like this one and mention some useful tips which you have experienced and are quite handy.
They key to how-to guides is to identify a common problem, reflect upon it and offer a thorough explanation of the topic.
Readability and presentations matter and guides are usually detailed with long pieces of content. Guides also usually have images for better and clear understanding.
Reviews can be either about books, products, movies, songs or anything popular. Reviews are like a discussion about a topic, thoroughly going across each and every aspect of a product.
You have the power to give out recommendations. It’s engaging with the developers and authors as well and it helps you gain a certain kind of respect.
You can share your own experiences and critically acclaim from each perspective. Reviews go in a proper format. You introduce the author or manufacturer, summarise the major points, share what you liked, share what you didn’t like, recommend if necessary and the most helpful, provide a link.
Lists are a traditional method to grab the attention of your readers. They hold an endless appeal. Almost every article nowadays involves some kind of list or another.
The key to making a good list is to pick a topic and then pick a number you think you can make it go with. It’s a very simple format. Introduce your topic, list your points and then provide a relevant conclusion.
The more detailed your list is the better, but be sure not to bore your audience.
Often, we don’t even know what we’re achieving and what part of our content made it possible for it go viral. Depending on the content you post and how relatable and expressive it is, more people are bound to read and share it.
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